Case study · 2024
NewLight Lighting Store - Venturing into E-Commerce
NewLight · Lighting & E-Commerce
When NewLight decided to launch their first online store, we built a comprehensive e-commerce platform that blends premium design with seamless shopping, fulfilling every technical and business requirement.
Requirement Match
100%
Digital Sales Growth
+45%
Product Browsing Speed
< 0.8s
The challenge
As a leading lighting company, NewLight needed to transition their traditional showroom into a digital experience that allows customers to browse and buy easily while maintaining the brand's premium feel.
Our approach
We designed a custom e-commerce store focused on visual aesthetics. We built a flexible product management system and a frictionless checkout process, with full bilingual support to ensure a superior shopping experience across all devices.
Results
We successfully launched NewLight's first online store, which has now become their primary sales channel. We met all requirements regarding performance, payment integration, and UX, leading to tangible sales growth from day one.